The Surrey-based countryside hotel asked SHOW to develop a new brand position, creating a new logo with new typeface, colours and icon, a new brand colour palette, and providing guidance on how colours should be combined for different design applications. To support the logo, we also developed a series of hand-drawn icons, designed to be used in everything from website and print to signage. We also designed their new stationery, signage and menus.
We art-directed and produced a comprehensive and definitive library of images and films, which reflected the hotel’s new brand position. We also developed a tone-of-voice document and wrote all of the copy for the new website.
runnymedehotel.com
SHOW worked with John Lewis to bring the high-street store’s collaboration with style guru and YouTube star Jim Chapman to fruition. Over a period of six months, Chapman selected and styled his favourite items from the department store’s menswear collections.
We were asked to produce and art-direct three films and photo shoots starring Chapman in his choice of outfits and these were then used across John Lewis’ digital platforms and in store, as well as on Chapman’s own social channels, under the banner Chapman & Lewis.
Boat International is a monthly newsstand yachting magazine, read by superyacht owners and aficionados worldwide. In 2014, SHOW redesigned and relaunched the magazine, taking the already successful title and refining its look with a modern and elegant aesthetic. SHOW helped develop, and continues to contribute to, a new strand of luxury lifestyle editorial content for the magazine, and we also act as editorial and strategic consultants.
SHOW worked with the property development giant across some of its biggest London developments, including the six-year development plan for Victoria. Working as editorial and marketing consultants, we produced a range of print and digital content as well as managing exhibitions, events and advertising campaigns.
For Victoria, we produced a newspaper promoting the regeneration of the area, as well as a community newsletter for residents. We also managed and maintained all Create Victoria website content and weekly digital newsletters.
Our work was recognised in 2013 when we won the Property Marketing Awards’ Best Overall Marketing Campaign.
Show Media creates a regular series of luxury lifestyle supplements as part of its ongoing relationship with The Times. The Times Luxx Reports take as their focus areas including motoring, watches, menswear or gifts, and feature carefully curated and compelling articles by writers expert in their field.
SHOW created two magazines for the Swiss brand for spring/summer 16 and autumn/winter 16, with versions in both English and German. Following themes of Urban Outdoors and Makers, focusing on craftsmanship, the publications went out to the brand’s customer database and was available in Victorinox stores. We art-directed, designed and produced the publications as well as creating captivating editorial content. We commissioned illustrator and artist Kyle Bean to create a paper diorama for the cover of the magazine and an insert with step-by-step instructions for the reader to pull out and build their own paper model of the Victorinox factory in Switzerland. We also photographed and interviewed craftspeople from all over the world including a furniture designer in Los Angeles, a Swiss chef and a London-based illustrator and artist to showcase the global reach of the brand.
SHOW produced all-new photography and a brand film for The Athenaeum Hotel & Residences in Mayfair, following its multimillion-pound redesign. Showcasing the hotel’s interior design and its Art Deco influences, we produced imagery that felt natural, sophisticated and editorial in style. When producing the brand film, we focused on showing the spaces of the hotel coming alive with guests, capturing a sense of activity and occasion.
SHOW works with global estate agent Knight Frank as creative partner and brand consultant on print publications, branding, and film projects.
We redesigned and editorialised Knight Frank’s consumer-focused UK and international publications, Private View and International View to make them luxurious lifestyle magazines as well as tools for publicising the estate agent’s most prestigious properties. SHOW also designed and edited the first city-specific edition of data-rich publication The Wealth Report for Knight Frank’s Melbourne branch in Australia and has since worked on versions for other locations, including Dubai.
SHOW now also produces teaser films for Knight Frank’s publications and consult on the marketing and social media strategies for title launch campaigns.
Ralph Trustees Limited commissioned Show Media to rebrand and produce a new suite of photography for its luxury Hertforshire hotel The Grove. The branding project included strategy work based on in-depth customer research, a new brand position and a refreshed visual identity as well as brand guidelines. Alongside this, we art-directed and produced a comprehensive photo shoot at The Grove, creating a new image library for the hotel to use across all collateral.
Newspaper publication Beau is the briefing from Brummell magazine, and it brings a taste of ‘the little black book for the City’ to a wider audience. Beau reflects the aesthetic and ethos of its parent title, and each issue focuses on a particular theme, such as men’s style or adventure watches.
Beau is released four times a year and is distributed with a national newspaper – the first three issues went out with The Sunday Times to 255,000 readers in London and the South East.