Jaeger-LeCoultre

Jaeger-LeCoultre

Digital content

SHOW has worked with many influential luxury brands to create content and stories around brand ambassadors. When Jaeger-LeCoultre started working with Benedict Cumberbatch in 2019, SHOW was asked to create a suite of imagery and moving image based on his experience at a watchmaking masterclass at the luxury watch manufacturer’s flagship London boutique. Previously, SHOW created several outstanding portrait shoots of brand ambassador Clive Owen with photographer Lorenzo Agius, to promote the Duomètre Chronograph. The images were used for a cover shoot and feature in The Sunday Telegraph’s men’s style magazine, ST Men, and also by Jaeger-LeCoultre for PR and marketing activity.